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PRESS RELEASE
Contact: Neilson/Clyne
Tel: (615) 662-1616
Fax: (615) 662-1636

FOR IMMEDIATE RELEASE


NEW UNIPOINT® BOUNDARY MICROPHONES FROM AUDIO-TECHNICA OFFER INNOVATIVE PIVOTPOINT™ CONNECTOR TECHNOLOGY

119th AES CONVENTION, NEW YORK, NY, October 7, 2005 — Audio-Technica has completely reengineered its UniPoint® Series of professional installed-sound microphones, utilizing breakthrough audio and mechanical design improvements to set new standards for sonic quality, durability, clarity, reliability and ease of installation. This commitment to state-of-the-art functionality is remarkably evident in the use of the company’s new, unique PivotPoint™ connection technology that is employed in the next-generation A-T UniPoint boundary mics.

Based on direct feedback from system integrators and engineered for maximum adaptability, most UniPoint boundary models (U851A, U851R, U851RW, U891R, U891RW and U891RC) incorporate the unique PivotPoint rotating output connector that allows the cable to exit from either the rear or the bottom of the microphone. A-T’s PivotPoint connection technology gives the installer the ultimate flexibility when cable exit requirements change and enables repositioning of the microphone without disassembly or the use of special tools. In addition, the U891R, U891RW and U891RC boundary mics also feature programmable switching plus an LED status indicator for a high level of control capability in boardroom and conference applications.

Other new features for the complete range of A-T UniPoint Series hanging, gooseneck, boundary and handheld microphones include UniGuard™ RFI-shielding innovations for unsurpassed immunity from radio frequency interference, new interchangeable elements (cardioid, hypercardioid, omnidirectional and UniLine™ line cardioid condenser), superior off-axis rejection for improved gain before feedback, 80 Hz UniSteep® filter for removal of unwanted low frequencies without affecting vocal quality, two-stage foam windscreen for dramatically improved resistance to P-pops and other breath blasts, and much more. With more than 30 new models, the UniPoint line offers an innovation for every acoustical challenge.

Audio-Technica pioneered full-line miniaturization with the original UniPoint Series of professional-use installed-sound microphones, introduced in 1985. The new A-T UniPoint mics offer the utmost in versatility and dependability for corporate, institutional, civic, educational and religious installations — redefining performance standards to address the increasing demand for high-quality, integrated audio solutions in boardrooms, schools, courtrooms, council chambers, galleries and houses of worship. Regardless of acoustic constraints, the Audio-Techncia UniPoint Series achieves the ultimate in clarity and comfortable audibility whether capturing speech or music, and helps overcome auditory distractions with natural, pleasing sound reproduction.

The new UniPoint Series microphones are currently available.

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Celebrating over 40 years of audio excellence worldwide, Audio-Technica is a leading innovator in transducer technology, renowned for the design and manufacture of microphones, wireless microphones, headphones, mixers, and electronics for the audio industry.

—For more information on the complete range of Audio-Technica products, contact
Karen Emerson, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow, OH 44224.
Tel: (330) 686-2600; Fax: (330) 688-3752; Web: www.audio-technica.com


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All Rights Reserved.