PRESS RELEASE
Contact: Neilson/Clyne
Tel: (615) 662-1616
Fax: (615) 662-1636
FOR IMMEDIATE RELEASE
AUDIO-TECHNICA LAUNCHES NEXT GENERATION OF
INDUSTRY-STANDARD UNIPOINT® MICROPHONES
— The updated UniPoint® Series sets new standards in every
category of performance
with breakthrough audio and mechanical design improvements —
INFOCOMM, LAS VEGAS, NV, June 8, 2005 — In critical sound
reinforcement, broadcast and recording applications, Audio-Technica’s
UniPoint® Series of professional installed-sound microphones is
renowned as the industry standard. Now Audio-Technica has completely
reengineered the UniPoint Series, utilizing breakthrough audio and mechanical
design improvements to set new standards for sonic quality, durability,
clarity, reliability and ease of installation. Their consistent ability
to deliver exceptionally intelligible audio reproduction ensures the
UniPoint Series mics can meet the criteria of any sound installation.
New features for the A-T UniPoint Series include UniGuard™
RFI-shielding innovations for unsurpassed immunity from radio frequency
interference, new interchangeable condenser elements (cardioid, hypercardioid,
omnidirectional and UniLine™ line cardioid), superior off-axis
rejection for improved gain before feedback, 80 Hz UniSteep® filter
for removal of unwanted low frequencies without affecting vocal quality,
two-stage foam windscreen for dramatically improved resistance to P-pops
and other breath blasts, and much more. With more than 30 new hanging,
gooseneck, boundary and handheld microphones, the UniPoint line offers
an innovation for every acoustical challenge.
The new UniPoint podium microphones offer UniGuard RFI-shielding
technology for outstanding rejection of radio frequency interferences,
and an improved, easy-to-adjust gooseneck with virtually no “memory,”
permitting quick positioning into desired shape. The gooseneck’s
robust design also resists inadvertent repositioning. Clear, high-output
performance is assured by new interchangeable condenser elements available
in four pickup patterns: cardioid, hypercardioid, omnidirectional and
the new miniature-shotgun UniLine with its tight 90º pickup pattern.
The next-generation UniPoint boundary microphones are
engineered for maximum flexibility; most models incorporate Audio-Technica’s
new, unique PivotPoint™ rotating output connector that allows
the cable to exit from either the rear or the bottom of the microphone.
The U891R, U891RW and U891RC boundary mics feature programmable switching
plus an LED status indicator for a high level of control flexibility
in conference and boardroom applications.
The latest UniPoint hanging microphones are designed for
suspension over choirs, instrumental groups and theater stages. The
hanging microphones feature a low-profile design, available in black
or white. New interchangeable capsules (cardioid, hypercardioid, omnidirectional
and UniLine) offer improved on-axis pickup. With robust construction
and unobtrusive appearance, these hanging mics offer sophisticated and
versatile sound reinforcement solutions.
The UniPoint U873R handheld hypercardioid microphone utilizes the newest
low-mass condenser technology for superior performance and smooth, accurate
vocal reproduction. Interchangeable elements (cardioid and omnidirectional)
are also available, permitting selection of polar pattern. The new U873R
provides improved on-axis response, resulting in extraordinary sonic
quality and maximum off-axis rejection for outstanding gain before feedback.
Its special internal shock mounting eliminates handling and cable noise.
Audio-Technica pioneered full-line miniaturization with
the original UniPoint Series of professional-use installed-sound microphones,
introduced in 1985. The new A-T UniPoint mics offer the utmost in versatility
and dependability for corporate, institutional, civic, educational and
religious installations — redefining performance standards to
address the increasing demand for high-quality, integrated audio solutions
in boardrooms, schools, courtrooms, council chambers, galleries and
houses of worship. Regardless of acoustic constraints, the Audio-Techncia
UniPoint Series achieves the ultimate in clarity and comfortable audibility
whether capturing speech or music, and helps overcome auditory distractions
with natural, pleasing sound reproduction.
The new UniPoint Series will be available in June 2005.
Photo File: UniPoint_Group.JPG
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Celebrating over 40 years of audio excellence worldwide,
Audio-Technica is a leading innovator in transducer technology, renowned
for the design and manufacture of microphones, wireless microphones,
headphones, mixers, and electronics for the audio industry.
—For more information on the complete range of Audio-Technica
products, contact
Karen Emerson, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow,
OH 44224.
Tel: (330) 686-2600; Fax: (330) 688-3752; Web: www.audio-technica.com
—For further information regarding product availability and pricing
in Europe, please contact
Denise Turner, marketing, Audio-Technica Ltd., Old Lane, Leeds LS11
8AG England.
Tel: +44 (0) 113 277 1441, Fax: +44 (0) 113 270 4836