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FOR IMMEDIATE RELEASE
AUDIO-TECHNICA MICS STAND UP TO THE
AGGRESSIVE SOUND OF SEVENDUST
—A-T microphones have made a believer out of FOH mixer Andy Meyer,
thanks to superior sonics and reliable performance —
NAMM SUMMER SESSION, NASHVILLE, TN, July 23, 2004 — Sevendust,
one of the most widely resonant bands on the metal music scene, is now
an official endorser of Audio-Technica microphones. The group is currently
on an extended tour that began in late 2003 and will run through July,
in support of its fourth studio album, Seasons. To address Sevendust’s
mounting need for equipment that can handle its hard-driving performances,
the band changed its entire mic complement mid-tour, and the results
were immediately apparent. “We played the House of Blues in Myrtle
Beach early in the tour using another brand of microphone,” recalls
Sevendust FOH mixer Andy Meyer. “When we came back through the
club several months later, after having switched to Audio-Technica,
the house sound engineer there mentioned how much better the band sounded.
It was intended as a compliment to me, but I knew that changing to Audio-Technica
microphones was the reason the sound had been so significantly better.
That confirmed what I had believed ever since I first tried the A-T
mics: they make the difference between good sound and great sound.”
On the current tour, Sevendust and Meyer are using a wide
assortment of Audio-Technica microphones. Their mic selections reflect
the depth of the A-T product line and are custom-suited to the band’s
specific needs. On drums, Meyer uses an Artist Elite® AE2500 for
the kick, an ATM25 and ATM23 on the top of the snare, a pair of ATM23s
on the vintage Octabon drums used by drummer Morgan Rose (who sings
through an ATM75 headset microphone), four AT4050 microphones as overheads
and one AT4050 on snare bottom, and the Artist Elite AE5100s on the
high-hat and ride cymbals. On guitars played by John Connolly and Clint
Lowery, Meyer has chosen AE2500s for each of the mono amplifier cabinets
and four AT4047/SVs on the stereo cabinets. Bassist Vince Hornsby’s
amp is miked utilizing an ATM25. Lajon Witherspoon, lead vocalist for
Sevendust, sings through a handheld AEW-T6100 wireless mic/transmitter,
part of an Artist Elite 5000 Series UHF Wireless System; Connolly and
Lowery use the same setup on backing vocals.
Meyer, who also owns ESI Audio, a production and live
sound rental company in Tampa, Florida, has worked with such heavyweights
as Helmet (his first experience with A-T mics), Widespread Panic, and
Megadeth. He emphasizes that A-T microphones can cover the gamut of
styles and genres of music, providing them all with the best sound quality.
“Between touring with top artists and assembling systems for rentals
to others, I’ve seen a lot of mics at work under the stress of
touring conditions,” Meyer remarks. “Audio-Technica microphones
are the ones that always, always perform the best under those circumstances.
They are simply a better product.”
For more information on Sevendust, please visit www.sevendust.com.
Photo File: LAJON5000.JPG
Photo Caption: Lajon Witherspoon of Sevendust performs with the Audio-Technica
Artist Elite® 5000 Series UHF Wireless System using the AEW-T6100
handheld hypercardioid dynamic transmitter. Photo by Annamaria DiSanto/WireImage.com.
(This photo is property of Annamaria DiSanto/WireImage.com and may be
used by the press only for the purpose of one-time reproduction. Unauthorized
use or alteration of this image is strictly prohibited.)
...ends 454 words
Celebrating over 40 years of audio excellence worldwide,
Audio-Technica is a leading innovator in transducer technology, renowned
for the design and manufacture of microphones, wireless microphones,
headphones, mixers, and electronics for the audio industry.
—For more information on the complete range of Audio-Technica
Karen Emerson, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow,
Tel: (330) 686-2600; Fax: (330) 688-3752; Web: www.audio-technica.com