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PRESS RELEASE
Contact: Neilson/Clyne
Tel: (615) 662-1616
Fax: (615) 662-1636

FOR IMMEDIATE RELEASE


GENELEC TOASTS A SUCCESSFUL YEAR WITH
REPS AND DEALERS AT CEDIA 2004


NATICK, MA, October 20, 2004 — At this year’s CEDIA Expo in Indianapolis, Indiana, Genelec gathered with its dedicated team of dealers, manufacturer’s reps and systems designers to celebrate the year’s achievements. In appreciation for the many people that contribute to the ongoing success and growth of its acclaimed Home Theater Sound Systems product line, Genelec hosted a gala event that included an awards ceremony and reception where guests were able to share congratulations while strategizing over common goals.

Award presentations were made to Genelec’s valued business partners in recognition of their continued efforts to expand the brand, as well as further the concept of ultimate accuracy and unyielding performance within the consumer audio industry and custom install market.

Among the evening’s honors were the following awards:
• Dealer of the Year: Integrated Media Systems, Sterling, VA
• Custom Installation Dealer of the Year: Home Entertainment Designs South,
Hollywood, FL
• Retail Dealer of the Year: Surround Sounds, Exton, PA
• New Dealer of the Year: Transtech Associates, Kent, WA
• Outstanding Sales Performance, Western Region: Bradford Wells Associates,
Los Angeles, CA
• Outstanding Sales Performance, Rocky Mountain Region: Aurant, Salt Lake City, UT
• Outstanding Sales Performance, Central Region: Sound and Vision of Orland Park,
Willow Brook, IL
• Outstanding Sales Performance, Eastern Region: Audio Video Crafts,
Long Island City, NY
• Representative of the Year: Michael Chafee Enterprises, Sarasota, FL
• Largest Sales Increase: The Momentum Group, Rocky Mountain States,
Englewood, CO
• Acoustic Designer of the Year: Keith Yates Design Group, Auburn, CA

Karen Richardson, Genelec National Sales Manager, remarked, “We’re proud to announce this distinguished group of winners, whose accomplishments are built on a commitment to delivering excellent service and support. Genelec is united with our network of reps, dealers and systems designers in our vision of adhering to uncompromising standards of quality every step of the way. We’ve collaborated on approaches to develop territories to their fullest potential and ensure the absolute satisfaction of every customer. As we reflect on the efficient, innovative approaches that have allowed us to meet these objectives, we’re also fine-tuning and taking a look at current dynamics to increase our momentum and aim for another tremendous year.”

Photo File: HTDEALERYEAR04.JPG
Photo Caption: Pictured (L-R) are Genelec’s Marketing Director Will Eggleston; Karen Richardson, Genelec National Sales Manager; and Steve Person and Tom Wells of Integrated Media Systems, Genelec Home Theater Sound Systems Dealer of the Year.

Photo File: HTCUSTOM04.JPG
Photo Caption: Pictured (L-R) are Genelec’s Marketing Director Will Eggleston; Karen Richardson, Genelec National Sales Manager; and Jan Vitrofsky of Home Entertainment Designs South, Genelec Home Theater Sound Systems Custom Install Dealer of the Year.

Photo File: HTNEWDEALER04.JPG
Photo Caption: Pictured (L-R) are Genelec’s Marketing Director Will Eggleston; Karen Richardson, Genelec National Sales Manager; and Mary Guthmiller, Allen Guthmiller, Diana Sturgeon and Scott Schram of Transtech Associates, accepting their Genelec Home Theater Sound Systems New Dealer of the Year award.

Photo File: HTREPYEAR04.JPG
Photo Caption: Pictured (L-R) are Genelec’s Marketing Director Will Eggleston; Michael Chafee of Michael Chafee Enterprises — Genelec Home Theater Sound Systems Representative of the Year; and Karen Richardson, Genelec National Sales Manager.

Photo File: HTDESIGNER04.JPG
Photo Caption: Pictured (L-R) are Genelec’s Marketing Director Will Eggleston; Karen Richardson, Genelec National Sales Manager; and Keith Yates of Keith Yates Design Group, Genelec Home Theater Sound Systems Acoustic Designer of the Year.

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Genelec, the pioneer in Active Monitoring technology, is celebrating over 25 years of designing and manufacturing active loudspeakers for true and accurate sound reproduction. Genelec is credited with promoting the concept of active transducer technology, which many manufacturers are just now incorporating into their products. Since its inception in 1978, Genelec has concentrated its efforts and resources into creating active monitors with unparalleled sonic integrity. The result is an active Home Theater speaker system that has earned global acclaim for its accurate imaging, extremely high acoustic output from a very small enclosure, and true high-fidelity with low distortion and deep, rich bass.

Other company and product names may be trademarks of the respective companies
with which they are associated.

—For more information on the complete range of Genelec Home Theater Sound Systems, please contact: Genelec Inc., 7 Tech Circle, Natick, MA 01760. Tel: (508) 652-0900;
Fax: (508) 652-0909; Web: www.genelecusa.com.

Copyright ©2004, Neilson/Clyne, Inc.,
All Rights Reserved.