PRESS RELEASE
Contact: Neilson/Clyne
Tel: (615) 662-1616
Fax: (615) 662-1636
FOR IMMEDIATE RELEASE
GENELEC 1034B MONITORS AND 7073A SUB CREATE CANADA’S FIRST FULLY-SOFFITTED
5.1 SURROUND MIXING FACILITY
— Cherry Beach Sound’s $1 million renovation included outfitting
the
state-of-the-art Control Room A with a large-scaled soffit-mounted 5.1
monitoring array comprised of Genelec 1034B speakers and 7073A sub —
— New installation continues Cherry Beach Sound’s success
with Genelec:
1031A speakers are the near-field monitors in Control Room B —
117th AES CONVENTION, SAN FRANCISCO, CA, October 28, 2004 —
Cherry Beach Sound, Toronto’s leading audio recording and post
production facility, recently completed a $1 million renovation that
included the creation of the first-ever soffit-mounted main monitor
5.1 surround array in Canada. Mounted in permanent soffits, which were
designed by Martin Pilchner of renowned facility designers Pilchner-Schoustal
International, are four Genelec 1034B monitors, a Genelec 1034BC in
the center-speaker position, and a Genelec 7073A sub installed beneath
the 56-input SSL 6000 console in the new flagship mixing room, Control
Room A.
The 30,000-square-foot facility first opened in 1982 and
today houses 3 video suites, 11 rehearsal rooms, a rental department
for film and television production equipment, and a repair shop, in
addition to its 2 control rooms and live studio. “The success
of this facility is due to its versatility and its technology, which
is always at the leading edge,” explains Studio Owner/Manager
Carman Guerrieri. “We chose the Genelec speakers for our soffit-mounted
surround monitoring array because they are the best-designed speakers
available today and they are the speakers that people who know music
want to use.”
Guerrieri notes that the permanently installed 5.1 array
is the first of its kind anywhere in Canada. This combination of Genelec
monitors, he adds, “is capable of producing the full range of
musical audio to the threshold of feeling at both the frequency extreme
— 19 Hz at the bottom end — and at the amplitude extreme
— over 125 dB SPL per unit. It’s quite remarkable.”
The Genelec monitors are part of an incredibly solid acoustical infrastructure
for Control Room A. Massive 6-ton glass walls on both sides of the corridor
separate the control room from the 900-square-foot studio and augment
already heavy-duty architecture: Cherry Beach Sound is located in a
former munitions factory built in 1911 in the heart of Toronto’s
port area. Since it was originally constructed as a bomb factory, its
outer walls are 18 inches thick, providing a high degree of acoustical
isolation. “We went overboard with the monitors, we got the very
best that Genelec offers,” says Guerrieri, “and the results
are fabulous.”
Photo Files: Cherry_Beach1.JPG,
Cherry_Beach2.JPG, Cherry_Beach3.JPG
...ends 343 words
Genelec, the pioneer in Active Monitoring technology,
was founded in 1978 and has concentrated its efforts and resources into
the design and manufacturing of active monitoring loudspeakers with
unparalleled sonic accuracy. Genelec has been credited with promoting
the concept of active monitors, a trend in technology that some manufacturers
are just now incorporating into their products. Genelec has a complete
line of active main, mid-field, and near-field monitors for application
in the postproduction, project studio, broadcast, TV, and CD mastering
markets.
Other company and product names may be trademarks of the
respective companies
with which they are associated.
—For more information on the complete range of Genelec Active
Monitoring Systems, contact:
Genelec Inc., 7 Tech Circle, Natick, MA 01760. Tel: (508) 652-0900;
Fax: (508) 652-0909;
Web: http://www.genelecusa.com/.